italian design company and manufacturer alessi and japanese product manufacturer iida,
have collaborated on a set of cell phones presented in tokyo during the annual designers week and as part of
the offsite events of designtide tokyo 2010. for the project, alessi and iida hired designers stefano giovannoni,
marcel wanders and patricia urquiola to creatively reinterpret the cell phone in a way that aims to blend both
art and life, while still maintaining practicality.stefano giovannoni for alessi x iida
have collaborated on a set of cell phones presented in tokyo during the annual designers week and as part of
the offsite events of designtide tokyo 2010. for the project, alessi and iida hired designers stefano giovannoni,
marcel wanders and patricia urquiola to creatively reinterpret the cell phone in a way that aims to blend both
art and life, while still maintaining practicality.stefano giovannoni for alessi x iida